Art Director Job Description Sample Template
JOB TITLE:
- Art Director
DUTIES and RESPONSIBILITIES:
- Responsible for the conception, design, and execution of innovative and strategic marketing materials under the supervision of the Creative Director.
- Creating the visuals and setting the visual direction for product packaging, advertising campaigns, marketing materials, video/photo shoots, digital deliverables, and more.
- Develop creative strategies and concept big ideas.
- Participate in strategic and tactical projects and contribute innovative ideas, tactics, and art direction appropriate to each brand in the portfolio.
- Support the creative management and mentoring of freelance designers and external agencies.
- Collaborate in the creation and presentation of creative strategies to the brand team and leadership.
- Concept and pitch creative strategies and ideas for campaigns and social digital activations.
- Art direct and lead content photo and video shoots.
- Perform additional creative tasks as needed.
EXPERIENCE and QUALIFICATIONS:
- 3+ years of Art Direction experience (in-house or agency).
- College degree in a related field of study.
- Excellent understanding of Adobe Creative Suite primarily Photoshop, Illustrator, After Effects, and InDesign.
- Must know Google Suite + Microsoft Office (Powerpoint, Word, Excel).
- Basic knowledge of HTML and CSS is a plus.
- Excellent interpersonal, communication, and organizational skills.
- Ability to build and maintain strong business relationships with stakeholders.
- High achievement motivation – results-oriented.
- Strong analytical, problem-solving, and multitasking skills, and the ability to apply consistent attention to the needs of the business.
- Well-developed problem-solving and decision-making capabilities.
- Must be well-versed in the event landscape, pop culture, and current events that are relevant to the client demographic.
- Genuine interest and passion for the cannabis industry are required.
- Must be 21 years of age or older to apply.
- Must comply with all legal or company regulations for working in the industry.
PHYSICAL DEMANDS:
- The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.
- While performing the duties of this job, the employee is regularly required to talk and hear.
- This employee is frequently required to stand, walk, use hands or feet, and reach with hands and arms.
- May be required to lift a minimum of 50 pounds.